meta_update_custom_audience

Update an existing custom audience name, description, retention or complete rule.

Update an existing custom audience name, description, retention or complete rule. Does not change audience membership directly. Local preview by default. No automatic retry. Account ownership is checked before Meta validation or mutation.

Source: Meta Ads
Kind: Write
Discovery: Reachable through search_tools and run_tool
Account parameter: adAccountId
Endpoint: https://mcp.getmcpads.com/meta-ads/mcp

ParametersLink to this section

Name	Type	Required	Notes
`adAccountId`	string	Required	Selected owning ad account ID, with or without act_. Every referenced ad object must belong to it.
`audienceId`	string	Required	Numeric ID of the existing custom audience in this selected ad account.
`name`	string	Optional	Exact business name to give this object. Do not derive it from an uploaded filename.
`description`	string	Optional	Description of the audience purpose.
`retentionDays`	integer	Optional	Audience retention in days, from 1 to 180; Meta enforces eligibility for the selected subtype.
`rule`	object	Optional	Complete native Meta audience rule. Replaces the existing rule on update.
`confirm`	boolean	Optional	Apply only when true. Default is a local preview with no API mutation.
`validateOnly`	boolean	Optional	Ask Meta to validate, without creating or changing an object. Mutually exclusive with confirm.

Calling itLink to this section

jsonThrough run_tool, since it is not announced

{
  "name": "run_tool",
  "arguments": {
    "name": "meta_update_custom_audience",
    "args": {
      "adAccountId": "<string>",
      "audienceId": "<string>"
    }
  }
}