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meta_get_insights

Query Meta Ads performance insights. One of 39 Meta Ads tools on the Get MCP Ads MCP gateway.

Query Meta Ads performance insights. Supports 170+ metrics, 43+ breakdowns with intelligent query planning. Use meta://metrics resource to see available metrics. Use meta://breakdowns for available breakdowns. The query planner automatically splits incompatible metric/breakdown combinations into multiple API requests and merges results.

Source
Meta Ads
Kind
Read
Discovery
Announced in the tool list
Account parameter
adAccountId
Endpoint
https://mcp.getmcpads.com/meta-ads/mcp

ParametersLink to this section

NameTypeRequiredNotes
adAccountIdstringRequiredAd account ID (e.g., act_123456789)
levelstringRequiredAggregation level: account, campaign, adset, or ad. One of: account, campaign, adset, ad.
metricsarrayRequiredMetric keys from meta://metrics (e.g., impressions, spend, ctr)
breakdownsarrayOptionalBreakdown keys from meta://breakdowns (e.g., age, gender, country)
datePresetstringOptionalPredefined date range (e.g., last_7d, last_30d) One of: today, yesterday, this_month, last_month, this_quarter, maximum, data_maximum, last_3d, last_7d, last_14d, last_28d, last_30d, last_90d, last_week_mon_sun, last_week_sun_sat, last_quarter, last_year, this_week_mon_today, this_week_sun_today, this_year.
timeRangeobjectOptionalCustom date range with since/until in YYYY-MM-DD format.
timeIncrementunknownOptionalTime granularity: 1 (daily), 7 (weekly), 'monthly', or 'all_days'.
limitintegerOptionalDefault: 500.

Calling itLink to this section

jsonDirectly, since it is announced
{
  "name": "meta_get_insights",
  "arguments": {
    "adAccountId": "<string>",
    "level": "account",
    "metrics": "<array>"
  }
}
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