tiktok_create_pixel_event

Add one standard event to a pixel of this advertiser, so a CONVERT or VALUE ad group can optimise for it (optimization_event).

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Add one standard event to a pixel of this advertiser, so a CONVERT or VALUE ad group can optimise for it (optimization_event). Developer mode: no rule is created, the website code sends the event. Sends no event and installs no code. TikTok lists new pixel events 2 to 4 hours later. Local preview by default. No automatic retry; advertiser ownership is checked before applying.

Source: TikTok Ads
Kind: Write
Discovery: Reachable through search_tools and run_tool
Account parameter: advertiserId
Endpoint: https://mcp.getmcpads.com/tiktok-ads/mcp

Parameters

Parameters
Name	Type	Required	Notes
`advertiserId`	string	Required	Exact TikTok numeric ID as a string, never a rounded JavaScript number.
`pixelId`	string	Required	pixel_id of a pixel owned by this advertiser (tiktok_get_pixels), not the pixel_code.
`eventType`	string	Required	Standard event, as the optimization_event the ad group will use, for example ON_WEB_REGISTER (CompleteRegistration), FORM (Lead) or SHOPPING (Purchase).
`eventName`	string	Optional	Event name shown in Events Manager, 40 characters at most.
`statisticType`	string	Optional	Count every conversion, or once per user. TikTok default: EVERY_TIME. One of: `EVERY_TIME`, `ONCE`.
`confirm`	boolean	Optional	Apply only when true. Default is a local preview without any TikTok call. Never retry an uncertain POST automatically.

Calling it

json · Through run_tool, since it is not announced

{
  "name": "run_tool",
  "arguments": {
    "name": "tiktok_create_pixel_event",
    "args": {
      "advertiserId": "<string>",
      "pixelId": "<string>",
      "eventType": "<string>"
    }
  }
}

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