x_ads_create_campaign

Create a campaign in an ads account. A write tool that previews before it changes anything, one of 26 X Ads tools on the Get MCP Ads MCP gateway.

Create a campaign in an ads account. The campaign is ALWAYS created with entity_status PAUSED ; it cannot serve or spend until explicitly activated with activate_campaign. Campaigns are always created with budget_optimization LINE_ITEM (the only mode ads-api still supports), so budgets are NOT set here: set daily_budget_amount_local_micro on each line item via create_line_item. Schedule (start_time/end_time) and pacing (standard_delivery) also live on line items, not campaigns, in ads-api v12. Preview by default. Ask the user to approve the exact account, target and parameters before confirm:true.

Source: X Ads
Kind: Write
Discovery: Reachable through search_tools and run_tool
Account parameter: account_id
Endpoint: https://mcp.getmcpads.com/x-ads/mcp

ParametersLink to this section

Name	Type	Required	Notes
`account_id`	string	Required	X Ads account ID selected in Sources.
`funding_instrument_id`	string	Required	Funding instrument to bill this campaign to (from list_funding_instruments; must have able_to_fun...
`name`	string	Required	Campaign name (1-255 characters).
`purchase_order_number`	string	Optional	Booking reference / PO number carried onto invoices for invoice-billed accounts (max 50 characters).
`confirm`	boolean	Optional	False previews only; true applies this exact change after explicit human confirmation. Default: `false`.

Calling itLink to this section

jsonThrough run_tool, since it is not announced

{
  "name": "run_tool",
  "arguments": {
    "name": "x_ads_create_campaign",
    "args": {
      "account_id": "<string>",
      "funding_instrument_id": "<string>",
      "name": "<string>"
    }
  }
}