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google_ads_update_adgroup_bid

Change the default CPC bid of a Google Ads ad group. A write tool that previews before it changes anything, one of 38 Google Ads tools on the Get MCP Ads…

Change the default CPC bid of a Google Ads ad group. The amount is in the account currency (1.20 for 1.20 EUR). Has no effect on a campaign using an automated bidding strategy. Previews by default.

Kind
Write
Discovery
Reachable through search_tools and run_tool
Account parameter
customerId
Endpoint
https://mcp.getmcpads.com/google-ads/mcp

ParametersLink to this section

NameTypeRequiredNotes
customerIdstringRequiredGoogle Ads customer ID, with or without dashes.
adGroupIdstringRequiredAd group ID.
cpcBidnumberRequiredNew default CPC bid, in the account currency.
loginCustomerIdstringOptionalManager account ID, when the customer sits under an MCC. Omit otherwise.
confirmbooleanOptionalSet to true to actually apply the change. Without it, the tool only previews.

Calling itLink to this section

jsonThrough run_tool, since it is not announced
{
  "name": "run_tool",
  "arguments": {
    "name": "google_ads_update_adgroup_bid",
    "args": {
      "customerId": "<string>",
      "adGroupId": "<string>",
      "cpcBid": "<number>"
    }
  }
}
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