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Recipe

Sweep creative performance across every platform

Creative results joined across platforms: what wins where, which winners never travelled.

IntentThe best and worst performing creative everywhere, one ranked view.

2
Steps
5
Tools
1
Rules
1
Failure modes

When to use it

Use it when

  • Monthly creative councils.
  • Before production briefs.

Do not use it when

  • No specific contraindication beyond the preconditions below.

What it needs first

No single source is required: this one reads across whatever you have connected.

Preconditions

  • The account is ticked in the dashboard, confirmed via list_accounts.

Inputs

window
Analysis window.Default: last 30 days.

Procedure

In order. Every tool named is one the gateway ships, and links to its reference.

  1. Rank winners per platform and list the untravelled ones.

Decision rules

The observable condition, what it lets you conclude, and what takes the conclusion back.

  • When

    A winner on one platform has no equivalent elsewhere

    Conclude

    The cheapest test in the account: adapt and ship it there, sized as a proposal.

Evidence every conclusion must carry

  • Every figure carries its account, metric and window.
  • Anything below a readable sample size is reported as unjudged, not as zero.

Where the agent stops

  • The readout changes nothing. Any change it motivates goes through Safe Writes: preview, human confirmation, then apply.

How it goes wrong quietly

The cases where the analysis is wrong and still looks right. Read them before trusting a number.

  • Formats do not translate literally: a 9:16 TikTok winner is a hypothesis on Pinterest, not a certainty.

What the answer contains

01Readout
The figures, with windows and accounts named.
02Flags
What deserves a deeper skill or a human decision.