Do you have X Ads or Microsoft Advertising tools?

Yes. X Ads is available with selected-account reporting, campaign changes, image/video uploads, website cards, carousels and conversion events, with confirmation before writes. Microsoft Advertising is available. X's reported endpoint and Microsoft's Learn endpoint are first-party servers. The gateway provides its own selected-account connectors for these platforms. See the current source catalogue for the complete list of available platforms.

How many tools does X Ads MCP expose?

X’s developer documentation describes its current native catalogue. Get MCP Ads exposes a reviewed subset through the official Ads MCP, with selected-account access and confirmation before writes. Campaigns and line items start paused. Consult our catalogue for the implemented operations and X’s documentation for the full upstream inventory.

Is Google official hosted like Meta?

No. Google's guide is self-host: pipx stdio by default, or Cloud Run you operate. There is no Google-hosted Ads MCP URL on that page. Meta hosts mcp.facebook.com/ads. That hosting difference is why a third-party gateway still has a job for Google Ads next to GA4 and Search Console.

articles/official-ads-mcp-landscape.md

List8 min readUpdated 28 Sep 2026

Official ads MCPs compared

Five official ads MCPs are real in 2026: Google self-hosted with 3 read-only tools, Meta hosted at mcp.facebook.com/ads, TikTok with two URLs, Microsoft in open pilot, X at ads-api.x.com/mcp. Get MCP Ads includes X Ads and Microsoft connectors. It ships advertising and analytics sources on one hosted URL, with a ticked-account allowlist.

By The Get MCP Ads teamPublished by BENLY HLG30 Aug 2026

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On this page

How do official ads MCPs compare?
What does Get MCP Ads actually ship?
Why is Pinterest not a sixth official row?
Can you run official servers and this gateway together?
When should you not use this landscape?
Questions

Key takeaways

Google official: 3 read-only tools, pipx or your Cloud Run, no Google-hosted URL.
Meta official: hosted at mcp.facebook.com/ads, Meta only, seven tool categories on the 14 Jul 2026 overview. No tool count on that page.
TikTok official: two URLs, around 400 tools flat and around 40 layered, help updated August 2026.
Microsoft official: open pilot, AAD OAuth, Learn endpoint, announced read-only on 17 Jun 2026. Our native Microsoft connector has its own catalogue.
X official: native advertising tools at ads-api.x.com/mcp, documented at docs.x.com/x-ads-api/mcp. Our X Ads connector uses the official server with selected-account access.
Get MCP Ads ships Adjust, Amazon Ads, Apple Ads, LinkedIn Ads, Reddit Ads, Microsoft Advertising, Snapchat Ads, X Ads, RTB House, Meta Ads, Pinterest Ads, Google Ads, TikTok Ads, Search Console, Google Analytics 4 on one URL. Pinterest official is an alpha announcement; our Pinterest source is already live.

How do official ads MCPs compare?Link to this section

Numbers below are only those printed on a primary page we fetched. Empty cells are omissions, not zeros. Google is self-hosted with 3 read-only tools. Meta is hosted. TikTok publishes two URLs. Microsoft is an open pilot announced read-only on 17 Jun 2026. X documents its current upstream catalogue; the gateway exposes a reviewed subset.

Official ads MCPs, sourced 30 Aug 2026

Platform	Hosting	Auth (as documented)	Writes (as documented)	Status
Google Ads	Self-host: pipx stdio or your Cloud Run. No Google-hosted URL	OAuth 2.0 or service account, plus developer token	Read-only in the current release (3 tools)	Public developer guide
Meta Ads	Meta-hosted at mcp.facebook.com/ads	Meta Business sign-in, as Meta documents	Ad creation and management listed in seven categories	Overview updated 14 Jul 2026
TikTok Ads	TikTok-hosted, two URLs (flat ~400, layer ~40)	TikTok for Business, no developer key required per help article	Campaign management listed; exact write rules on TikTok's pages	Help updated August 2026
Microsoft Advertising	Microsoft endpoint, toolSetNames=OpenBeta	Azure AD OAuth	Open pilot announced as read-only (17 Jun 2026 blog)	Open pilot, Learn setup guide
X Ads	X-hosted at ads-api.x.com/mcp	OAuth2: ads.read, ads.write, offline.access	Campaign, line-item, targeting and promoted-post management; consult the current native reference	Documented 21 Aug 2026; X Business posted 21 and 24 Aug

Primary sources: Google Ads MCP guide developers.google.com/google-ads/api/docs/developer-toolkit/mcp-server, Meta Ads MCP overview developers.facebook.com/documentation/ads-commerce/ads-ai-connectors/ads-mcp-server/ads-mcp-server-overview and mcp.facebook.com/ads mcp.facebook.com/ads, TikTok help ads.tiktok.com/resources/help/article/about-tiktok-for-business-mcp-server plus flat business-api.tiktok.com/open_mcp/tt-ads-mcp-flat and layer business-api.tiktok.com/open_mcp/tt-ads-mcp-layer, Microsoft Learn setup learn.microsoft.com/en-us/advertising/guides/mcp-setup, Microsoft blog 17 Jun 2026 www.about.ads.microsoft.com/en/blog/post/june-2026/building-a-new-ai-economy-that-creates-value-for-everyone, X Ads MCP docs docs.x.com/x-ads-api/mcp and ads-api.x.com/mcp ads-api.x.com/mcp, X Business launch x.com/XBusiness/status/2090892103077278141 and X Business article x.com/XBusiness/status/2091948801238192296. Pinterest is an alpha announcement on 17 Jun 2026 newsroom newsroom.pinterest.com/news/cannes-2026, not a fifth generally available self-serve URL on that post.

What does Get MCP Ads actually ship?Link to this section

Available sources on one hosted URL: Adjust, Amazon Ads, Apple Ads, LinkedIn Ads, Reddit Ads, Microsoft Advertising, Snapchat Ads, X Ads, RTB House, Meta Ads, Pinterest Ads, Google Ads, TikTok Ads, Search Console, Google Analytics 4. OAuth 2.1 with dynamic client registration. Ticked-account allowlist, checked server-side including run_tool. Writes preview then confirm, absent on Free. X Ads is available with selected-account reporting, campaign changes, image/video uploads, website cards, carousels and conversion events, with confirmation before writes. Microsoft Advertising is available. That native connector is not Microsoft's official MCP.

Read the official row that matches the platform you care about.
If that row is enough, use the first-party server.
If the question crosses supported platforms, including Reddit Ads and Microsoft Advertising, paste the Get MCP Ads URL into your MCP client.
Check the published catalogue for the scope of X Ads and Microsoft Advertising.

Google Ads on this gateway is 45 tools (10 write), not Google's 3 official tools. TikTok on this gateway is 64 tools (29 write), not TikTok's around 400 on the flat URL. Pinterest is live here; Pinterest official is alpha without a public URL on the newsroom post. See One MCP URL for ads and analytics and pricing.

A ticked-account allowlist is the enterprise control official servers do not share with this product. Connecting an MCC or Business Manager does not expose client accounts until you tick them. See What a ticked-account allowlist is.

Why is Pinterest not a sixth official row?Link to this section

Pinterest announced Pinterest MCP on 17 Jun 2026 with named alpha partners. That newsroom post does not publish a public URL or a tool count, so it is not a self-serve row in the official table. Get MCP Ads still ships a live Pinterest Ads source. Official alpha and our live source are different products.

Putting Pinterest in the official table without a URL would invent a generally available first-party server. This page refuses that. Detail lives in Pinterest Ads MCP: alpha vs live. Pipeboard's homepage on 30 Aug 2026 did not list Pinterest; that sourced difference is in Pipeboard vs Get MCP Ads.

X is in the official table because docs.x.com/x-ads-api/mcp documents the tools and ads-api.x.com/mcp. Microsoft is in the table because Learn prints an endpoint and the 17 Jun 2026 blog prints read-only open pilot. Those are primary pages. Pinterest's newsroom post is a primary page that does not print a URL. The difference is the page, not our preference.

Can you run official servers and this gateway together?Link to this section

Yes, as separate MCP connectors with separate OAuth. Official Meta plus this gateway means two Meta-capable paths. Official TikTok flat plus this gateway means two TikTok catalogues. Most desks pick one per platform to avoid two names for one campaign. Cross-platform questions still need one context; that is this URL.

This gateway can connect X Ads, Microsoft Advertising and Google Ads on the same endpoint. The X connector uses the official Ads MCP and the media API; the Microsoft connector uses native advertising APIs. Each source retains its own authorization and selected-account controls. Their published tool references define the supported scope. See X Ads MCP vs Get MCP Ads and Microsoft Advertising MCP pilot.

TikTok's flat endpoint is TikTok's catalogue, around 400 tools at connection per their August 2026 help article. Our TikTok source is counted from our catalogue (64). We do not merge inventories. If you want their 400, use their URL. If you want TikTok next to Google and GA4, use ours.

When should you not use this landscape?Link to this section

Ignore this landscape when you already know the job is one official server, when you need Snap, Reddit, LinkedIn, Amazon or another platform not in this table, or when your required operation is outside the gateway’s reviewed catalogue. Use the first-party row's primary URL instead.

You already know the job is one official server. Use that row's primary URL.
You need Snap, Reddit, LinkedIn, Amazon or another platform not in this table.
You require an upstream operation outside the gateway’s reviewed catalogue. Check each connector’s documented scope.

If every client is Meta-only, Meta official is the first-party default. If the book is Google plus Meta plus TikTok plus Search Console, one hosted URL with a ticked-account allowlist is the other shape. Seats and Enterprise caps live on the pricing page. The enterprise article walks that ICP without inventing prices.

Questions

Answered in one paragraph each

Spec

Product: Get MCP Ads
Category: hosted MCP gateway
Protocol: MCP (Model Context Protocol)
Live sources: 15: Adjust, Amazon Ads, Apple Ads, LinkedIn Ads, Reddit Ads, Microsoft Advertising, Snapchat Ads, X Ads, RTB House, Meta Ads, Pinterest Ads, Google Ads, TikTok Ads, Search Console, Google Analytics 4
Auth: OAuth 2.1 + dynamic client registration
Transport: HTTPS, streamable HTTP
Endpoint: https://mcp.getmcpads.com/mcp
Account access: ticked-account allowlist, checked server-side
X Ads here: 44 tools, 19 writes; media uploads, cards and events included
Microsoft Advertising here: Available
Google Ads tools here: 45 (10 write)
Pricing: Free 0 (Alerts not included, 1 ad account, 1 user, read only). Pro 29 per month. Team 99 per month. Enterprise Contact us Invoice billing.

Sources

Google Ads MCP server: Developer integration guideGoogle · 2026developers.google.com/google-ads/api/docs/developer-toolkit/mcp-server
Ads MCP Server overviewMeta · 2026-07-14developers.facebook.com/documentation/ads-commerce/ads-ai-connectors/ads-mcp-server/ads-mcp-server-overview
About TikTok for Business MCP ServerTikTok for Business · 2026-08ads.tiktok.com/resources/help/article/about-tiktok-for-business-mcp-server
MCP Server Setup GuideMicrosoft Learn · 2026learn.microsoft.com/en-us/advertising/guides/mcp-setup
Microsoft Advertising MCP endpoint (OpenBeta)Microsoftpartner.api.bingads.microsoft.com/ext/mcp/vnext?toolSetNames=OpenBeta
Building a new AI economy that creates value for everyoneMicrosoft Advertising · 2026-06-17www.about.ads.microsoft.com/en/blog/post/june-2026/building-a-new-ai-economy-that-creates-value-for-everyone
X Ads MCPX Developer Platform · 2026-08-21docs.x.com/x-ads-api/mcp
X Ads MCP endpointXads-api.x.com/mcp
X Business launch postX Business · 2026-08-21x.com/XBusiness/status/2090892103077278141
X introduces Ads MCPX Business · 2026-08-24x.com/XBusiness/status/2091948801238192296
Pinterest's new AI tools for the discovery eraPinterest Newsroom · 2026-06-17newsroom.pinterest.com/news/cannes-2026/

Who wrote this

Written by the team that ships Get MCP Ads, the hosted MCP gateway this page describes. Every count on the page is read from the tool catalogue rather than typed out, so it cannot drift from what the gateway serves. BENLY HLG publishes the site; Get MCP Ads is a separate product from Benly and does not read Benly data.

This page as Markdown: /articles/official-ads-mcp-landscape.md. Every page under /articles answers to Accept: text/markdown as well.