Do you have X Ads or Microsoft Advertising tools?

No. There is no X Ads source. Microsoft Advertising is soon: OAuth exists, tools do not. X's reported endpoint and Microsoft's Learn endpoint are first-party servers. Connecting this gateway does not proxy them. Live sources are Meta Ads, Google Ads, TikTok Ads, Pinterest Ads, GA4 and Search Console.

Why is Pinterest not a sixth official row?

Pinterest announced Pinterest MCP on 17 Jun 2026 with named alpha partners. That newsroom post does not publish a public URL or a tool count, so it is not a self-serve row in the official table. Get MCP Ads still ships a live Pinterest Ads source. Official alpha and our live source are different products.

How many tools does X Ads MCP expose?

X's developer docs at docs.x.com/x-ads-api/mcp list 23 tools: nine account and read tools, two analytics, two targeting search, and ten writes. Campaigns and line items are created paused until activate_campaign or activate_line_item. That inventory is X's, on X's server. This gateway does not ship it and does not proxy ads-api.x.com/mcp.

Is Google official hosted like Meta?

No. Google's guide is self-host: pipx stdio by default, or Cloud Run you operate. There is no Google-hosted Ads MCP URL on that page. Meta hosts mcp.facebook.com/ads. That hosting difference is why a third-party gateway still has a job for Google Ads next to GA4 and Search Console.

Can I run official servers and this gateway together?

Yes, as separate MCP connectors with separate OAuth. Official Meta plus this gateway means two Meta-capable paths. Official TikTok flat plus this gateway means two TikTok catalogues. Most desks pick one per platform to avoid two names for one campaign. Cross-platform questions still need one context; that is this URL.

Does one URL here include official TikTok's 400 tools?

No. TikTok's flat endpoint is TikTok's catalogue, around 400 tools at connection per their August 2026 help article. Our TikTok source is counted from our catalogue. We do not merge inventories. If you want their 400, use their URL. If you want TikTok next to Google and GA4, use ours.

Where should an agency start?

If every client is Meta-only, Meta official is the first-party default. If the book is Google plus Meta plus TikTok plus Search Console, one hosted URL with a ticked-account allowlist is the other shape. Seats and Agency caps live on the pricing page. The agency article walks that ICP without inventing prices.

Markdown

List5 min readUpdated 30 Aug 2026

Official ads MCPs compared: Google, Meta, TikTok, Microsoft, X

Five official ads MCPs are real in 2026: Google self-hosted with 3 read-only tools, Meta hosted at mcp.facebook.com/ads, TikTok with two URLs, Microsoft in open pilot, X at ads-api.x.com/mcp. Get MCP Ads ships none of X or Microsoft tools. It ships 6 live sources on one hosted URL, with a ticked-account allowlist.

By The Get MCP Ads teamPublished by BENLY HLG30 Aug 2026

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On this page

How do official ads MCPs compare?
What does Get MCP Ads actually ship?
When should you ignore this landscape?
Questions

Key takeaways

Google official: 3 read-only tools, pipx or your Cloud Run, no Google-hosted URL.
Meta official: hosted at mcp.facebook.com/ads, Meta only, seven tool categories on the 14 Jul 2026 overview. No tool count on that page.
TikTok official: two URLs, around 400 tools flat and around 40 layered, help updated August 2026.
Microsoft official: open pilot, AAD OAuth, Learn endpoint, announced read-only on 17 Jun 2026. We do not ship those tools.
X official: 23 tools at ads-api.x.com/mcp, documented at docs.x.com/x-ads-api/mcp. We do not ship X Ads.
Get MCP Ads ships Meta Ads, Pinterest Ads, Google Ads, TikTok Ads, Search Console, Google Analytics 4 on one URL. Pinterest official is an alpha announcement; our Pinterest source is already live.

How do official ads MCPs compare?Link to this section

Numbers below are only those printed on a primary page we fetched. Empty cells are omissions, not zeros.

Official ads MCPs, sourced 30 Aug 2026

Platform	Hosting	Auth (as documented)	Writes (as documented)	Status
Google Ads	Self-host: pipx stdio or your Cloud Run. No Google-hosted URL	OAuth 2.0 or service account, plus developer token	Read-only in the current release (3 tools)	Public developer guide
Meta Ads	Meta-hosted at mcp.facebook.com/ads	Meta Business sign-in, as Meta documents	Ad creation and management listed in seven categories	Overview updated 14 Jul 2026
TikTok Ads	TikTok-hosted, two URLs (flat ~400, layer ~40)	TikTok for Business, no developer key required per help article	Campaign management listed; exact write rules on TikTok's pages	Help updated August 2026
Microsoft Advertising	Microsoft endpoint, toolSetNames=OpenBeta	Azure AD OAuth	Open pilot announced as read-only (17 Jun 2026 blog)	Open pilot, Learn setup guide
X Ads	X-hosted at ads-api.x.com/mcp	OAuth2: ads.read, ads.write, offline.access	10 writes; campaigns and line items created paused	Documented 21 Aug 2026; X Business posted 21 and 24 Aug

Primary sources: Google Ads MCP guide, Meta Ads MCP overview and mcp.facebook.com/ads, TikTok help plus flat and layer, Microsoft Learn setup, Microsoft blog 17 Jun 2026, X Ads MCP docs and ads-api.x.com/mcp, X Business launch and X Business article. Pinterest is an alpha announcement on 17 Jun 2026 newsroom, not a fifth generally available self-serve URL on that post.

What does Get MCP Ads actually ship?Link to this section

Six live sources on one hosted URL: Meta Ads, Pinterest Ads, Google Ads, TikTok Ads, Search Console, Google Analytics 4. OAuth 2.1 with dynamic client registration. Ticked-account allowlist, checked server-side including run_tool. Writes preview then confirm, absent on Free. There is no X Ads. Microsoft Advertising is soon: OAuth exists, tools do not. That soon row is not Microsoft's official MCP.

Read the official row that matches the platform you care about.
If that row is enough, use the first-party server.
If the question crosses six live sources, paste the Get MCP Ads URL into your MCP client.
Never assume this gateway has X Ads or Microsoft Advertising tools.

When should you ignore this landscape?Link to this section

You already know the job is one official server. Use that row's primary URL.
You need Snap, Reddit, LinkedIn, Amazon or another platform not in this table.
You need X Ads or Microsoft Advertising tools from Get MCP Ads. We do not ship them.

Questions

Answered in one paragraph each

Spec

Product: Get MCP Ads
Category: hosted MCP gateway
Protocol: MCP (Model Context Protocol)
Live sources: 6: Meta Ads, Pinterest Ads, Google Ads, TikTok Ads, Search Console, Google Analytics 4
Auth: OAuth 2.1 + dynamic client registration
Transport: HTTPS, streamable HTTP
Endpoint: https://mcp.getmcpads.com/mcp
Account access: ticked-account allowlist, checked server-side
X Ads here: None
Microsoft Advertising here: Soon: OAuth exists, tools do not
Google Ads tools here: 38 (7 write)
Pricing: Free 0 (1 ad account, 1 seat, 200 tool calls per period, read only). Pro 39 per month. Team 99 per month. Agency 199 per month.

Sources

Who wrote this

Written by the team that ships Get MCP Ads, the hosted MCP gateway this page describes. Every count on the page is read from the tool catalogue rather than typed out, so it cannot drift from what the gateway serves. BENLY HLG publishes the site; Get MCP Ads is a separate product from Benly and does not read Benly data.

This page as Markdown: /articles/official-ads-mcp-landscape.md. Every page under /articles answers to Accept: text/markdown as well.