Campaign performance report on Snapchat Ads
Snapchat Ads: Read campaign results with account scope, native units, date range and evidence of report completeness.
IntentRead campaign results with account scope, native units, date range and evidence of report completeness.
- 3
- Steps
- 3
- Tools
- 2
- Rules
- 2
- Failure modes
When to use it
Use it when
- The user requests campaign performance report for a selected Snapchat Ads account.
Do not use it when
- Inferring production delivery or account eligibility from successful sandbox configuration.
What it needs first
Required
Preconditions
- Read snapchat_get_setup_guide and use only the capabilities enabled for this account.
- The account is ticked in the dashboard, confirmed via list_accounts.
Inputs
window- Analysis window.Default: last 30 days.
Procedure
In order. Every tool named is one the gateway ships, and links to its reference.
Verify account, currency and environment.
Inventory campaigns with native types and statuses.
Request campaign performance with explicit dates, fields, granularity and attribution windows.
Decision rules
The observable condition, what it lets you conclude, and what takes the conclusion back.
When
The report is empty or still processing
Conclude
Report no usable performance evidence; do not declare zero spend or successful delivery.
When
Comparing sources with different attribution windows
Conclude
Align or label the windows before drawing an efficiency comparison.
Evidence every conclusion must carry
- Every figure carries its account, metric and window.
- Anything below a readable sample size is reported as unjudged, not as zero.
Where the agent stops
- The readout changes nothing. Any change it motivates goes through Safe Writes: preview, human confirmation, then apply.
How it goes wrong quietly
The cases where the analysis is wrong and still looks right. Read them before trusting a number.
- Snap spend is microcurrency; divide spend by 1,000,000 for account currency. Keep swipes distinct from other click definitions.
- Campaign type, pagination and truncation can hide entities; state actual coverage.
What the answer contains
- 01Readout
- The figures, with windows and accounts named.
- 02Flags
- What deserves a deeper skill or a human decision.