Campaign performance report on Microsoft Advertising
Microsoft Advertising: Read campaign results with account scope, native units, date range and evidence of report completeness.
IntentRead campaign results with account scope, native units, date range and evidence of report completeness.
- 4
- Steps
- 5
- Tools
- 2
- Rules
- 2
- Failure modes
When to use it
Use it when
- The user requests campaign performance report for a selected Microsoft Advertising account.
Do not use it when
- Inferring production delivery or account eligibility from successful sandbox configuration.
What it needs first
Required
Preconditions
- External assistant access is not enabled yet. This documented workflow requires provider clearance and an enabled, authorized workspace; do not attempt to bypass the access gate.
- Read bing_get_setup_guide and use only the capabilities enabled for this account.
- The account is ticked in the dashboard, confirmed via list_accounts.
Inputs
window- Analysis window.Default: last 30 days.
Procedure
In order. Every tool named is one the gateway ships, and links to its reference.
Verify account, currency and environment.
Inventory campaigns with native types and statuses.
Select a supported report type and compatible columns.
Submit the date-bounded report and poll its signed receipt until complete; report truncation.
Decision rules
The observable condition, what it lets you conclude, and what takes the conclusion back.
When
The report is empty or still processing
Conclude
Report no usable performance evidence; do not declare zero spend or successful delivery.
When
Comparing sources with different attribution windows
Conclude
Align or label the windows before drawing an efficiency comparison.
Evidence every conclusion must carry
- Every figure carries its account, metric and window.
- Anything below a readable sample size is reported as unjudged, not as zero.
Where the agent stops
- The readout changes nothing. Any change it motivates goes through Safe Writes: preview, human confirmation, then apply.
How it goes wrong quietly
The cases where the analysis is wrong and still looks right. Read them before trusting a number.
- Preserve Microsoft column units and report currency; do not apply Google or Snapchat microcurrency scaling.
- Campaign type, pagination and truncation can hide entities; state actual coverage.
What the answer contains
- 01Readout
- The figures, with windows and accounts named.
- 02Flags
- What deserves a deeper skill or a human decision.