RecipeMeta Ads
Inventory the Meta creative library in use
The creative and asset inventory behind active ads: formats, first-seen dates, where each asset serves.
IntentWhat creative actually runs: formats, ages, reuse across campaigns.
- 2
- Steps
- 2
- Tools
- 1
- Rules
- 1
- Failure modes
When to use it
Use it when
- Before a production sprint.
- Auditing creative diversity on an account.
Do not use it when
- No specific contraindication beyond the preconditions below.
What it needs first
Required
Preconditions
- The account is ticked in the dashboard, confirmed via list_accounts.
Inputs
window- Analysis window.Default: last 30 days.
Procedure
In order. Every tool named is one the gateway ships, and links to its reference.
Pull creatives and their assets for active ads.
Group by format and age; map reuse across campaigns.
Decision rules
The observable condition, what it lets you conclude, and what takes the conclusion back.
When
Most spend runs on assets older than the account's refresh cycle
Conclude
The pipeline, not the media buying, is the constraint: quantify spend on stale assets.
Evidence every conclusion must carry
- Every figure carries its account, metric and window.
- Anything below a readable sample size is reported as unjudged, not as zero.
Where the agent stops
- The readout changes nothing. Any change it motivates goes through Safe Writes: preview, human confirmation, then apply.
How it goes wrong quietly
The cases where the analysis is wrong and still looks right. Read them before trusting a number.
- Post IDs reused across ads make naive counts overstate variety.
What the answer contains
- 01Readout
- The figures, with windows and accounts named.
- 02Flags
- What deserves a deeper skill or a human decision.