RecipeGoogle Ads
Review Google Ads RSA copy and asset performance
RSA assets read via GAQL: performance labels per asset, the copy review with data attached.
IntentWhich headlines and descriptions carry the ads, from the asset view.
- 2
- Steps
- 1
- Tools
- 1
- Rules
- 1
- Failure modes
When to use it
Use it when
- Quarterly copy refreshes.
- Ad strength complaints.
Do not use it when
- Judging assets below meaningful serve volume.
What it needs first
Required
Preconditions
- The account is ticked in the dashboard, confirmed via list_accounts.
Inputs
window- Analysis window.Default: last 30 days.
Procedure
In order. Every tool named is one the gateway ships, and links to its reference.
Query ad and asset performance via GAQL.
Rank assets by performance label and serve share.
Decision rules
The observable condition, what it lets you conclude, and what takes the conclusion back.
When
'Low' labelled assets persist across refreshes
Conclude
Replace, do not rephrase: the angle failed, not the wording.
Evidence every conclusion must carry
- Every figure carries its account, metric and window.
- Anything below a readable sample size is reported as unjudged, not as zero.
Where the agent stops
- The readout changes nothing. Any change it motivates goes through Safe Writes: preview, human confirmation, then apply.
How it goes wrong quietly
The cases where the analysis is wrong and still looks right. Read them before trusting a number.
- Asset labels need volume to mean anything: 'Unrated' is data absence, not mediocrity.
What the answer contains
- 01Readout
- The figures, with windows and accounts named.
- 02Flags
- What deserves a deeper skill or a human decision.