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RecipeTikTok Ads

Read TikTok performance by placement and OS

Placement and OS cuts on TikTok insights, the automatic-placement audit.

IntentWhere TikTok delivery lands and what each surface earns.

2
Steps
1
Tools
1
Rules
1
Failure modes

When to use it

Use it when

  • Quarterly.
  • Global App Bundle suspicion.

Do not use it when

  • No specific contraindication beyond the preconditions below.

What it needs first

Required

Preconditions

  • The account is ticked in the dashboard, confirmed via list_accounts.

Inputs

window
Analysis window.Default: last 30 days.

Procedure

In order. Every tool named is one the gateway ships, and links to its reference.

  1. Pull insights cut by placement and OS.

  2. Compare cost vs result share per cut.

Decision rules

The observable condition, what it lets you conclude, and what takes the conclusion back.

  • When

    Non-TikTok inventory takes spend at poor economics

    Conclude

    Placement restriction candidate: size it, propose via Safe Writes.

Evidence every conclusion must carry

  • Every figure carries its account, metric and window.
  • Anything below a readable sample size is reported as unjudged, not as zero.

Where the agent stops

  • The readout changes nothing. Any change it motivates goes through Safe Writes: preview, human confirmation, then apply.

How it goes wrong quietly

The cases where the analysis is wrong and still looks right. Read them before trusting a number.

  • OS cuts entangle with device price tiers: an 'Android problem' can be a price-tier problem.

What the answer contains

01Readout
The figures, with windows and accounts named.
02Flags
What deserves a deeper skill or a human decision.