RecipeGoogle Ads
Read Google Ads audience performance
Audience segment performance via GAQL: observation and targeting modes kept distinct.
IntentWhich audience segments earn across campaigns.
- 2
- Steps
- 1
- Tools
- 1
- Rules
- 1
- Failure modes
When to use it
Use it when
- Before audience bid adjustments.
- Remarketing reviews.
Do not use it when
- No specific contraindication beyond the preconditions below.
What it needs first
Required
Preconditions
- The account is ticked in the dashboard, confirmed via list_accounts.
Inputs
window- Analysis window.Default: last 30 days.
Procedure
In order. Every tool named is one the gateway ships, and links to its reference.
Query audience segment performance.
Separate observation from targeting before ranking.
Decision rules
The observable condition, what it lets you conclude, and what takes the conclusion back.
When
An observed segment outperforms broadly
Conclude
Bid adjustment candidate, sized by its share.
Evidence every conclusion must carry
- Every figure carries its account, metric and window.
- Anything below a readable sample size is reported as unjudged, not as zero.
Where the agent stops
- The readout changes nothing. Any change it motivates goes through Safe Writes: preview, human confirmation, then apply.
How it goes wrong quietly
The cases where the analysis is wrong and still looks right. Read them before trusting a number.
- Observation segments overlap: shares sum past 100% by construction.
What the answer contains
- 01Readout
- The figures, with windows and accounts named.
- 02Flags
- What deserves a deeper skill or a human decision.