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Map a Google Ads account hierarchy

The account hierarchy under a manager, with account details and currencies per node.

IntentThe MCC tree with names, so nobody works on IDs.

2
Steps
2
Tools
1
Rules
1
Failure modes

When to use it

Use it when

  • Agency onboarding.
  • Before cross-account reporting.

Do not use it when

  • No specific contraindication beyond the preconditions below.

What it needs first

Required

Preconditions

  • The account is ticked in the dashboard, confirmed via list_accounts.

Inputs

window
Analysis window.Default: last 30 days.

Procedure

In order. Every tool named is one the gateway ships, and links to its reference.

  1. Walk the hierarchy from the manager.

  2. Pull details, currency and timezone per account that matters.

Decision rules

The observable condition, what it lets you conclude, and what takes the conclusion back.

  • When

    Accounts under the MCC differ in currency or timezone

    Conclude

    Every future merged table must convert or label: record it now, in the map.

Evidence every conclusion must carry

  • Every figure carries its account, metric and window.
  • Anything below a readable sample size is reported as unjudged, not as zero.

Where the agent stops

  • The readout changes nothing. Any change it motivates goes through Safe Writes: preview, human confirmation, then apply.

How it goes wrong quietly

The cases where the analysis is wrong and still looks right. Read them before trusting a number.

  • Manager access does not equal ticked access: the gateway answers only for ticked accounts, and the map must say which.

What the answer contains

01Readout
The figures, with windows and accounts named.
02Flags
What deserves a deeper skill or a human decision.