# Scan Google Ads for disapproved and limited ads

> Tier: recipe. Operating recipe: real tool sequence, core rules, known traps.

Policy status across ads via GAQL: disapproved and limited inventory, grouped by policy topic.

**Intent.** What policy stopped, before it is discovered as silent underdelivery.

## When to use

- Weekly.
- After bulk creative changes or claims-heavy copy.

## When not to use

- No specific contraindication beyond the preconditions below.

## Sources

Required: Google Ads

## Preconditions

- The account is ticked in the dashboard, confirmed via list_accounts.

## Inputs

- `window`: Analysis window. Default: last 30 days.

## Procedure

1. Query ad policy status across active campaigns. — tools: `google_ads_run_gaql`
2. Group by policy topic and affected spend.

## Decision rules

- **When** Disapprovals cluster on one policy topic → **conclude** One copy or claim pattern to fix, not N ads: name the pattern.

## Evidence requirements

- Every figure carries its account, metric and window.
- Anything below a readable sample size is reported as unjudged, not as zero.

## Human approval boundary

- The readout changes nothing. Any change it motivates goes through Safe Writes: preview, human confirmation, then apply.

## Failure modes

- 'Eligible (limited)' still serves somewhere: limited is not stopped, report the difference.

## Output

- **Readout**: The figures, with windows and accounts named.
- **Flags**: What deserves a deeper skill or a human decision.

## Related

- Skill: [campaign-launch-qa](https://www.getmcpads.com/skills/campaign-launch-qa.md)