# snapchat_update_segment

> Rename or edit retention/description of an audience segment. A write tool that previews before it changes anything, one of 41 Snapchat Ads tools on the Get…

[Documentation](https://www.getmcpads.com/docs) / [Sources](https://www.getmcpads.com/docs/sources) / [Snapchat Ads](https://www.getmcpads.com/docs/sources/snapchat-ads)

Rename or edit retention/description of an audience segment. Unchanged fields are preserved. Local preview unless confirm true.

> **Warning** This tool changes the account. It is absent from the tool list on the Free plan, and it previews by default: without `confirm: true` it describes the change and applies nothing.

|  |  |
| --- | --- |
| Source | [Snapchat Ads](https://www.getmcpads.com/docs/sources/snapchat-ads) |
| Kind | Write |
| Discovery | Reachable through `search_tools` and `run_tool` |
| Account parameter | `adAccountId` |
| Endpoint | https://mcp.getmcpads.com/snapchat-ads/mcp |

## Parameters

| Name | Type | Required | Notes |
| --- | --- | --- | --- |
| `adAccountId` | string | Required | Selected Snapchat ad account UUID; never an organization ID. |
| `segmentId` | unknown | Required | Native audience segment ID (UUID or numeric string). |
| `name` | string | Optional | Audience display name. |
| `description` | string | Optional | Audience description; empty string clears it. |
| `retentionInDays` | integer | Optional | Retention days, subject to audience-type limits. |
| `confirm` | boolean | Optional | Only true applies the previewed change. Default: `false`. |

## Calling it

Through run_tool, since it is not announced

```json
{
  "name": "run_tool",
  "arguments": {
    "name": "snapchat_update_segment",
    "args": {
      "adAccountId": "<string>",
      "segmentId": "<unknown>"
    }
  }
}
```

- [Snapchat Ads metrics](https://www.getmcpads.com/docs/sources/snapchat-ads/metrics): What you can ask for.
- [Snapchat Ads dimensions](https://www.getmcpads.com/docs/sources/snapchat-ads/dimensions): How you can break it down.

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